Hi SVA!

Thank you for reviewing my application. Below are selected projects I’m highlighting for the MFA Interaction Design program. You can view additional work on my homepage.

NYU Athletics Admin Offices

This is an environmental graphics plan for the full floor of NYU Athletics Department administrative offices. These plans include artwork to be published and applied as vinyl decals to both walls and glass. Another feature includes a partial height wall to be painted purple with the logo as an entryway accent behind the reception desk.

These drawings show vinyl decals to be placed on both drywall and glass. The two elevations (A & B) share a wall corner and as a whole they wrap around this corner at the door of an office. The location can be seen on floor plans accompanying each elevation.

This is partially completed drawing, to showcase how I developed the drawings. (C, DEF). These artworks celebrate NYU athlete photographs, current in their iconic purple and vintage in grey. The images vary in saturation and opacity to offer a diverse and dynamic branding experience throughout the floor.

This image shows the entry area or lobby after project construction and completion. The specific location is shown on plans A and B. These graphics were successful in incorporating NYU's iconic purple against a generally white environment. Athletes are also featured to inspire movement in the space, while distorting their identities to maintain a timeless design.

This wall faces the entrance to the NYU Athletics admin offices floor. It serves as a loud accent featuring NYU's instantly recognizable violet and logo. This warmly welcomes visitors at reception and provides inspiration reflecting the school brand.

This image features glass vinyl decals with the planned and approved athlete artwork. This graphics project began after construction drawings were approved, and I was able to collaborate with interior designers to draw inspiration from their sports-focused branding plan via carpet and flooring elements. I made design choices to form parallels with color and thematic elements, maintaining a cohesive branding plan that would emphasize NYU’s identity and the theme of athleticism.

This glass partial height wall serves as a partition between offices and the general lounge space. My athlete design continues onto this glass wall, featuring the same aesthetic choices with opacities and color variations adaptable by this specific site.

IDEON NYC Headquarters

This floor plan shows key design elements throughout the open office. Their brand identity incorporates pipelines, a metaphor for their information system. These are included in my design as vinyl drywall decals and paint selections that match their logo colors. I chose two accent full painted walls and focused other walls on smaller branding elements.

Pipelines are featured in the two main brand colors shared by our client. Their brand package included instructions on acceptable degrees for curves and how to standardize line widths. For their featured logo, I chose to sink this glass decal into the floor because the shape is recognizable but offers an abstract artistic celebration of their firm. Pipelines signify the way this tech firm hosts servers and helps store and transmit information. I featured this aspect in the design as distraction markers for glass office doors and windows.

IDEON offices featured an open floor plan with this lounge at the centre, as seen in the floor plan drawing as well. I coordinated with our interior designers to see surface and furniture choices, to decide on paint colors for the accent wall and plan how the design might interact with wall turns and the monitor.

Project

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